Final Logo.

                   Final Logo.

 

 

Logo for new dog walking company in Amsterdam, the Hounds of Noord.  I love dogs and have two of my own, so I based the dog's look on combining characteristics of my own dogs.  I made the dog's nose a heart, but opted not to shade it in (it seemed too on the nose to do so...) I wanted to keep the logo's color accents relatively simple so that Hounds of Noord could use it in a number of ways.  I have added a few on-paper mockups of the logo at the onset of the project; from the beginning I wanted something circular.  The type is handwritten, and I wanted it to have very current design trends as well as some retro elements to appeal to dog owners from every demographic.

houndsofnoord.jpg
houndsofnoord_0001.jpg
houndsofnoord_0002.jpg